We Are Dot Dash Studio!

It's Nice To Meet You

water colour paint

We are a creative design studio that provides professional high quality surface design to a variety of clients worldwide.

Based in the UK in the heart of the Leicestershire countryside, Dot Dash have established themselves as a leading agency within the brand licensing world, working with key clients including The NHM, Carte Blanche, Nickelodeon and Animaccord.

Sharing an enthusiasm for surface design and colour, together with the knowledge gained from working with big brand owners and retailers the team launched their own print and pattern collection in 2015.

Paloma Pedrera joined the studio after completing a Masters in Illustration at Nottingham University and her quirky illustrative style added a new dimension to the new collections.

With over 20 years experience of working in the graphic design and fashion industries the team specialize in creating both trend driven and seasonal collections with a strong cohesive look. Each Designer has a very distinct style ranging from watercolour florals, bold vector character design, naïve conversationals to quirky hand drawn characters.

Artwork is available for sale and license and we do also offer a bespoke design service specific to your needs.

Please do get in touch for more information – we would love to hear about your next project.

  • Character Illustration
  • Print and Pattern Collections
  • Cards and Stationery Designs
  • Fashion and Home Textiles
  • Bespoke Design Collections
  • Photography

Meet Our Wonderful Team

Our team of four designers each have their own unique skill set, collectively bringing together expertise in Textile design, Fashion, Graphics and Illustration.

Picture of Commercial Director and Designer, Paula Taylor

New mum with a love for wild flowers, country living, big cats and the odd glass of pink champagne.

Paula Taylor

Commercial Director and Designer

Picture of Design Director, Christa Mavroudis

Enjoys painting and baking gorgeous yummy cakes. Loves to explore new places and has recently visited Tokyo, Montreal and Paris in search of new inspiration for her work and for life!

Christa Mavroudis

Design Director

Picture of Senior Designer, Paloma Pedrera

Spanish living in Leicestershire. Children’s illustrator and graphic designer. Obsessed with Japan, healthy food with no sugar, quirky products and cute characters.

Paloma Pedrera

Senior Designer

Picture of Designer, Jo Clay

Recently graduated from university with a degree in printed textiles. Lover of painting, plants and anything pink. Nature and mediterranean architecture is her source of inspiration. Often found consuming too much caffeine.

Jo Clay


Our Clients

We are very proud to have worked with such amazing clients over the past few years, and are thrilled to have had the opportunity of working on such great projects. Testament to our commitment to high quality service, the majority of our business comes from existing clients and referrals. Developing great partnerships with our clients is very important to us.

Start Licensing
Mama Elephant
Natural History Museum
Full Circle
Blue Island Press
BBC Worldwide Consumer Products


"Start Licensing and our clients have worked with Dot Dash Design on a range of projects across the character, art, brand and celebrity licensing categories. I have always found them to be proactive, creative and commercial in their outlook. They deliver on brief and really add value to the design experience. We enjoy working with them and value their contribution. I would thoroughly recommend them."

Ian Downes

Start Licensing

"Dot Dash were easy to work with and quickly provided on trend designs that our customers loved."

Heather Kauffman

Full Circle Home

"When we first laid eyes on Dot Dash Design’s whimsy characters we were in love! Their super cute critters are full of life and so much fun! We are proud to work with Dot Dash Design to bring smiles all over the world!"

Mama Elephant

"We can highly recommend Dot Dash Design, we have found them to be exceptionally professional and very prompt to respond in correspondence. Their structured attention to detail is something to be admired resulting in a high quality product that remains consistent throughout. The team are a delight to deal with."

Blue Island Press